Fever 104
Fever 104
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Brand Fever
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Tatka Tollywood - RJ Jinia
3pm - 6pm

by RJ Jinia

campaigns

From the music manager's desk

Fever's verdict of a song to be a sure shot superhit. The next big hit in the bollywood industry.

campaigns

From the music manager's desk

Fever's verdict - The next big hit in the bollywood industry.

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Concept

Nescafe


Morning show integration of Nescafe ‘Switch on your mornings’. The campaign went on ground with people to give bytes on how they switched on their mornings and also a live band was sent to people’s home to switch on their mornings with Nescafe.

Objective

Switch on the mornings with Nescafe and Reiterate the tagline ‘Ho shuru har din aise, ho shuru har pal aise.’


Results

Step towards building Nescafe as the choice to kick start your day.



Fever 104
Fever 104